First advertising campain for Liberté!
National multimedia campaign
For the first time in its history, Liberté will be orchestrating a Canada-wide multimedia campaign.
From September 5 to 30, the primarily television-based campaign will highlight Liberté’s 0% plain and wild blueberry Greek yogurt. The two 15-second ads will be on rotation on every station.
The print campaign includes posters in sports center of Montréal and Toronto, and postcards providing information on the product and inviting the public to visit our Facebook/libertecanada page
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